Hero MotoCorp, India’s largest two-wheeler manufacturer, is ready to make a bold move into four major European markets—Germany, France, Spain, and the UK—in Q2 FY26 (July–September 2025). This marks a big step in its global journey under the leadership of Chairman Pawan Munjal and fits within its broader vision of “mobility without boundaries.”
Hero is already seeing strong momentum outside India. In FY 2024–25, the company recorded an impressive 43% growth in international business, especially in South Asia and Latin America. This growth is driven by a focus on quality, scale, and customer experience, which the company now hopes to replicate in Europe—a region known for strict quality standards and a growing push for clean mobility solutions.
A major focus area for Hero’s expansion is electric mobility. Its EV sub-brand, VIDA, saw a 200% jump in sales, thanks to expanding urban retail and strong demand for the VIDA V2 model, an electric scooter aimed at making EVs more affordable and accessible. To support this, Hero is investing in building a robust EV ecosystem:
– Ather Energy: Hero’s investment helps grow India’s largest EV charging network.
– Zero Motorcycles (USA): Collaborating to co-develop premium electric motorcycles for global markets.
– Euler Motors: A ₹510 crore investment to strengthen its position in the electric three-wheeler segment.
Hero’s Executive Director & Acting CEO, Vikram S. Kasbekar, described FY 2025–26 as the “year of acceleration.” The company will focus on:
– Scaling up premium bikes
– Growing its electric vehicle footprint
– Deepening international presence
– Delivering customer-centric innovations
Entering Europe is not just about sales—it’s about establishing credibility in markets that demand high standards for performance, safety, and sustainability. Hero’s increasing global footprint, supported by strategic tech partnerships and EV investments, positions it as a serious global challenger.
